From UX design and other wireframes to live show posters and magazines, if it can be designed with the help of a grid, it can be given a golden ratio go-’round. All of these can have 1.618 applied for a sense of balance. Framing a subject in your camera’s lens before snapping a picture. Here are some ways you might put the golden ratio to work in your designs: Obviously not every fruit, flower, or body will display the golden ratio or Fibonacci spirals, but many do. Cauliflower florets, pineapples, the seeds embedded in an apple, and a slice of cucumber, to name a few. The way a tree branch grows, then branches, then continues to branch. The seeds at the center of a sunflower or the swirl and number of the flower’s petals. A healthy uterus in a fertile person also has near-golden ratio dimensions. Check out your fingers-tip to wrist, then knuckles to wrist-and you’ll see it there again. It doesn’t always work out perfectly, but humans have spent hundreds of years looking at the ratio between the distance of the belly button to the feet versus the belly button to the top of the head, and yep-golden ratio. Nautilus shells are popular examples of the golden ratio on full display in nature, but there are others to look out for as well: This is when 1.618 takes on a bit of a magical, mystical quality-and when artists started to really take heed. Leonardo da Vinci & the Divine Proportionīy the time the Renaissance is in full swing, the golden ratio reappears under the name the divine proportion, thanks to the publication of mathematician Luca Pacioli’s book aptly titled De divina proportione, which was famously illustrated by da Vinci. But so what? What’s this got to do with the golden rectangle? As the sequence continues along (for forever and ever), each number divided by its predecessor comes closer and closer to the golden ratio-roughly 1.618 (though it also goes on for forever). Really: The golden ratio came to be as a something of a joke, an idealized (but unnatural) month-by-month math problem to explain how rapidly a family of rabbits might reproduce. How did Fibonacci come up with this sequence? The speedy nature of bunny breeding.
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